Buying Leads May Not Result in Quality

Buying leads may sound like an easy way to market your business, but they may not always be a wise investment. While there are some legitimate lead companies out there, most of them are not known for their high level of ethics. Some of these companies will knowingly sell the names of deceased people, as [...]

Does Paying for Lead Lists Work?

Various people in professions such as direct sales and network marketing depend on leads. These leads may come from many sources, including their own advertising. Some people do choose to buy leads from outside companies, and new people who come into these types of businesses wonder if they should buy leads, too. As with most [...]

Lead Generation Tips for Direct Sellers

People in the direct sales industry have many interesting ways to generate leads, both for customers and potential recruits. Traditionally, direct sellers worked through the home party plan, and many still work this way today. Many direct sales companies give a bonus free product to anyone who hosts a party, and by sharing this information [...]